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[Remote] Principal Data Scientist, Ads

Work from home Full-time role Hiring

Note: The job is a remote job and is open to candidates in USA. Reddit is a community-driven platform with over 126 million daily active users, and they are seeking a Principal Data Scientist to enhance their advertising platform. This leadership role involves driving advanced quantitative methods to optimize the Ads marketplace, collaborating with various teams to establish measurement and prediction frameworks, and mentoring data scientists.

Responsibilities

  • Define the future of Ads Data Science: Own the design and long-term evolution of our core Ads Data Science solutions and infrastructure, building for the next several years of continued scale, revenue growth, and relevance
  • Strategic leadership & scientific roadmap: Identify fundamental gaps and opportunities in our current systems (including platform, auction, targeting, and full-funnel relevance models). Lead the strategic design and scientific roadmap for new solutions to significantly improve Advertiser ROI, User experience, and Reddit revenue
  • Drive end-to-end impact: Take end-to-end ownership of complex problem domains such as full funnel acceleration, advertiser lifetime value (LTV), and developing advanced predictive and causal frameworks that power Reddit’s strategic investments
  • Establish scientific standards: Define and codify best practices for large-scale statistical modeling, economic analysis, causal inference, offline model evaluation, and A/B experimentation to ensure scientific rigor and trust across the Ads data science and engineering teams
  • Technical deep dive & authority: Be the undisputed domain authority for data scientists, engineers, and product managers on complex problems involving large-scale behavioral data, foundational models for strategic insights, and the economics of marketplace dynamics
  • Translate ambiguity into outcomes: Influence the design and definition of core business and performance metrics, robust measurement methodologies, and collaborate deeply with cross-org XFNs to align on strategic goals and translate insights into tangible action
  • Influence and uplevel the organization: Lead technically minded peers and mentor senior data scientists, influencing technical and statistical direction across the entire product and engineering organization, and championing innovation in ad systems through advanced quantitative techniques

Skills

  • Demonstrated expertise in at least one of the following: ads marketplace understanding, auctioning/bidding, ads creative & format evaluation, measurement & experimentation at scale
  • Master's or Ph.D. in Economics, Statistics, Computer Science, Operations Research, or a related quantitative discipline
  • For M.S. holders: 12+ years of industry experience in applied science, data science, or machine learning engineering roles
  • For Ph.D. holders: 8+ years of relevant experience applied science, data science, or machine learning engineering roles
  • Advanced proficiency in statistical programming (Python or R) and SQL
  • Experience with statistical analysis, economic modeling, foundational machine learning and/or optimization techniques
  • Strong understanding of experimental design, causal inference, or A/B testing methodologies
  • Exceptional problem-solving and communication skills, with a track record of influencing product and engineering partners
  • Experience working in fast-paced, ambiguous environments with cross-functional teams
  • Proven experience in influencing large (500+ engineers/data scientists) organizations on technical direction, statistical rigor, and machine learning best practice

Benefits

  • Comprehensive Healthcare Benefits and Income Replacement Programs
  • 401k with Employer Match
  • Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
  • Family Planning Support
  • Gender-Affirming Care
  • Mental Health & Coaching Benefits
  • Flexible Vacation & Paid Volunteer Time Off
  • Generous Paid Parental Leave
  • Equity in the form of restricted stock units
  • Commission (depending on the position offered)
  • Medical, dental, and vision insurance
  • 401(k) program with employer match
  • Generous time off for vacation
  • Parental leave

Company Overview

  • Reddit is the heart of the internet, where millions of people get together to talk about any topic imaginable. It was founded in 2005, and is headquartered in San Francisco, California, USA, with a workforce of 1001-5000 employees. Its website is https://www.redditinc.com.
  • Company H1B Sponsorship

  • Reddit, Inc. has a track record of offering H1B sponsorships, with 35 in 2026, 99 in 2025, 63 in 2024, 76 in 2023, 70 in 2022, 68 in 2021, 39 in 2020. Please note that this does not guarantee sponsorship for this specific role.
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