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[Remote] Media Planner

Work from home Full-time role Hiring

Note: The job is a remote job and is open to candidates in USA. Martin Retail Group is a leading force in local retail marketing, specializing in strategic solutions for global automotive brands. They are seeking an experienced Media Planner to develop and manage media plans for Tier 2 automotive clients, ensuring alignment with agency strategies and analyzing media opportunities.

Responsibilities

  • Develop integrated media plans for our Tier 2 automotive clients
  • Facilitate the presentation and execution of media plans and manage revisions
  • Ensure media plan aligns with national/regional agency
  • Analyze media alternatives and make recommendations based on current strategic direction
  • Provide agency point of view on new media opportunities
  • Work closely with planning supervisor and account manager

Skills

  • Five years of relevant experience
  • Experience with media math basics, concepts and planning software
  • Outstanding written/verbal communication and organizational skills
  • Experience using syndicated research tools such as Scarborough, Nielsen, SQAD, as well as Reach/Frequency
  • Skilled in the use of Excel and PowerPoint
  • Ability to make presentations or interested in learning and honing these skills

Benefits

  • Medical coverage
  • Dental
  • Vision
  • Disability
  • 401K
  • Parental and family care leave
  • Family forming assistance
  • Tuition reimbursement
  • Flexible time off
  • Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met
  • Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met
  • For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off

Company Overview

  • Martin Retail Group is a marketing and advertising company specializing in automotive marketing solutions. It was founded in 1977, and is headquartered in Birmingham, Alabama, USA, with a workforce of 201-500 employees. Its website is http://martinretail.com.
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