[Remote] SEO/GEO Team Lead
Note: The job is a remote job and is open to candidates in USA. Siege Media is a growing and remote-first GEO agency recognized for its rapid growth and workplace culture. They are seeking an SEO/GEO Team Lead to manage client relationships and strategies, executing deliverables and presenting results while ensuring the online presence of clients is enhanced.
Responsibilities
- Own clients end to end: build their SEO/GEO strategy, execute the deliverables, and lead client calls to present completed work and explain its impact
- Ideate SEO/GEO roadmaps for client sites based on client KPIs, competitor analysis, site audits, and industry expertise
- Suggest and implement SEO/GEO best practices for client sites across a range of industries and sizes, including eCommerce, Fintech, and SaaS
- Audit and optimize high-value product, service, and landing pages across SEO, GEO, and CRO, balancing search rankings, AI citation, and on-page conversion
- Read and interpret site code to find technical SEO/GEO issues like page speed, site architecture, and crawling or indexing problems
- Build clear, summarized checklists for every SEO/GEO deliverable that show expected opportunity, lift, and ownership, and make it easy for developers and clients to implement
- Coordinate and oversee SEO/GEO content creation by writing optimized briefs, and write effective web copy for marketing sites across verticals
- Run weekly performance analyses (Google Search Console, Google Analytics, Ahrefs, Peec AI, and other tools), then compile client reports in Data Studio with insights, recommendations, and clear next steps
- Create beautiful Google Slides, Sheets, and Docs that drive recommendations and tell stories
- Brainstorm tests and experiments to improve traditional and AI search presence, content, and user experience
- Stay up to date on SEO/GEO industry changes and communicate technical improvements to non-technical stakeholders
- Do whatever it takes to grow the online presence of our clients
Skills
- 3-5 years of experience in an SEO/GEO role
- Experience analyzing websites with tools like Ahrefs, Screaming Frog, Google Analytics 4, Google Search Console, and Peec AI or similar AI tracking tools (crawlers, analytics platforms, CMS, marketing software, etc.)
- Experience tracking and reporting AI search visibility (share of voice, citation and reference rate, and AI-referral traffic) and translating it into clear, actionable recommendations for clients
- A technical background, with the ability to demonstrate analytical and problem-solving skills
- Experience running a full SEO/GEO site audit and pulling impactful, digestible recommendations from it
- Deep experience with eCommerce, Fintech, and SaaS clients, plus a solid understanding of how search engines and AI bots crawl, index, and rank websites, and how those tasks work in these industries
- Ability to analyze data and make impactful recommendations across on-page, off-page, and technical SEO/GEO factors
- Comfort using LLMs as a tool to speed up SEO/GEO workflows and improve efficiency
- A deep understanding of on-page, content, technical, and off-page GEO strategies that support client performance in AI search
- Strong interpersonal skills, with the ability to form productive working relationships
- A history of managing client relationships and providing polished deliverables
- Strong project management skills, with the ability to juggle multiple projects while still working effectively
- Ability to set priorities, meet deadlines, and work independently
- Working knowledge of HTML, CSS, and JavaScript, with an eye for good web design
- Experience using Google Workspace (Sheets, Slides, Docs, etc.)
- Experience using a project management tool like Basecamp or Productive
- Experience with large eCommerce websites and a CMS like WordPress, Shopify, or Webflow. Headless CMS experience is a plus
- 2-3 years of experience working in an agency environment
- Experience with product feed optimization and agentic commerce is a major bonus
Benefits
- 100% health, vision and dental benefits
- 50% 401k match up to 6% of your salary
- Donation matching
- Career development training
- Unlimited PTO
- Remote work equipment
- Free pens
- Paid, 3-hour timed project later in the process that includes a short recorded walkthrough of your work. We pay $150 for your time
Company Overview