[Remote] Partner Marketing Manager - Scalable Programs
Note: The job is a remote job and is open to candidates in USA. Dice is a recruiting company looking for a Partner Marketing Manager focused on scalable programs. The role involves creating and executing co-marketing initiatives with partners to drive customer acquisition and support partner growth.
Responsibilities
- Integrating with Internal Marketing: Continuously align with regional marketers to ensure that partners are integrated into Client go-to-market initiatives, building overall sales alignment and operational effectiveness; Maintain regular alignment with event, executive and industry marketing teams to ensure partners are included across all Client initiatives
- Defining Success Metrics: Establishing clear priorities and closely monitoring success metrics for each named partner is essential for ensuring alignment with our overall Alliances and Channels (A&C) goals; This process involves working collaboratively with partners to identify specific, measurable outcomes that reflect both their business objectives and our strategic initiatives
Skills
- 5-7+ years of relevant B2B Partner marketing experience in a SAAS/Tech Environment
- Experience working closely with Alliance and Channel partners to build joint marketing plans and execute marketing programs and campaigns that drive new customer acquisition and pipeline generation outcomes
- Experience shaping joint messaging and creating content with partners
- Demonstrated experience in measuring and improving the ROI of marketing investments through indirect business model leveraging partners
- Deep understanding of the user journey through a partner distribution channel and funnel, sales cycle and product lifecycle and their respective requirements on the partner marketing organization to drive attach and revenue
- A startup mentality with a bias to action and the ability to flex in a fast-paced environment
- Big picture thinking and meticulous attention to detail - you are able to quickly understand overall business objectives, build a well-aligned marketing strategy and drive yourself and your cross-functional partners towards execution
- Proven capability and effectiveness working collaboratively and cross functionally
- Excellent analytical skills and the ability to craft actionable insights from complex data
- Deep Experience building Scalable programs or Scalable Partner Programs
- Experience building 'events in a box' or ad-hoc events to support smaller partners
- Has helped scale Partner Marketing programs in the past at Tech/SAAS Company
- Proficiency in the below tools or comparable technology: Asana, Highspot, G Suite, Anaplan for budgeting; Would like someone with budgeting experience
Benefits
- Medical/dental/vision insurance
- HSA
- FSA
- 401(k)
- Life, disability & ADD insurance to eligible employees
- Salaried personnel receive paid time off
- Hourly employees on a Service Contract Act project are eligible for paid sick leave
Company Overview