[Remote] Director, AI Operations & Marketing Transformation (Remote)
Note: The job is a remote job and is open to candidates in USA. CrowdStrike is a global leader in cybersecurity, dedicated to stopping breaches with an AI-native platform. The Director of AI Operations & Marketing Transformation will partner with senior leadership to drive the adoption of AI capabilities in marketing, manage change, and shape the future of marketing roles and workflows.
Responsibilities
- Define the future of marketing work at CrowdStrike - how roles evolve, how skills shift, how ways of working change as AI becomes the default
- Build strategic narratives that help leaders and teams understand where we're headed and why - executive presentations, transformation roadmaps, organizational blueprints
- Provide strategic leverage to the VP - stakeholder management, executive communication, cross-functional alignment
- Ensure transformation connects to execution reality - new ways of working are embedded in real teams with real workflows, not isolated as innovation side projects
- Own the operational layer of AI-powered marketing — agent performance, workflow reliability, output quality, and cost efficiency across all agentic systems (campaigns, content, localization, performance, measurement, and whatever comes next)
- Design and manage human-AI workflows — define where agents operate autonomously, where humans are required in the loop, and how handoffs work at each stage of the content supply chain
- Define AI governance for marketing - establish decision rights for how AI operates across marketing: what runs autonomously, what requires human approval, which models and data are sanctioned (or recommended), and how new end-to-end use cases get greenlit
- Own the operating framework that lets teams move fast within safe boundaries
- Build the evaluation and feedback infrastructure — systematic quality loops that make agents measurably better over time, not just 'good enough at launch'
- Manage prompt architecture, memory systems, and context strategies — the invisible layer that determines whether AI outputs are generic or genuinely useful
- Monitor and optimize platform economics — token usage, model selection, throughput vs. quality tradeoffs, and cost-per-output metrics that prove ROI
- Build the operational playbooks that allow non-technical marketers to run AI workflows confidently — reducing dependence on you over time, not increasing it
- Lead rollout and adoption - of new AI-enabled end-to-end workflows across marketing teams, building trust and helping teams change how work actually gets done
- Own change management — identify resistance patterns, build advocates, create proof points, and systematically convert skeptics into champions through demonstrated value
- Train and optimize AI agents — work directly with the platform to improve agent outputs through better prompts, memory tuning, quality standards, and feedback loops
- Build and prioritize the feature backlog — translate user pain points and strategic opportunities into a roadmap that engineering can execute against
- Connect the dots between leadership priorities and platform capabilities - ensure what we build maps to what executives care about and what teams need
- Guide the technical build from a strategic perspective — you don't write the code, but you shape what gets built, why, and in what order
- Measure and prove impact — build reporting and adoption metrics that track adoption, workflow outcomes, and business outcomes. Make the case with data, not anecdotes
- Help ensure transformation sticks by combining technical understanding, operational follow-through, and strong cross-functional partnership
Skills
- 15+ years in strategy, consulting, or marketing transformation, or similar cross-functional builder-operator roles - you have been the person driving change, not just advising on it
- Deep marketing knowledge - you understand how campaigns work, how content gets created, how demand gen operates, and where the friction lives. You either have been a marketer or have worked so closely with marketing teams that you think in their language
- Demonstrated experience leading organizational transformation - you've taken an org (or a significant part of one) from 'the old way' to 'the new way' and made it stick. You can point to the before and after
- Change management expertise in practice, not theory - you have overcome resistance, built coalitions, created advocates, and helped teams adopt new ways of working
- Strategic storytelling ability - you can build a narrative that resonates with senior leaders and translate that same narrative for frontline teams
- Strong technical fluency with AI/agentic systems - you can work directly with AI tools (Claude Code-level proficiency minimum), understand what agents can and can't do, and have credible conversations with engineering about feasibility and priorities
- Product thinking - you can identify user pain points and opportunities, prioritize effectively, and help shape what should be built next and why
- Executive presence and strong communication skills - you can hold a room with senior leaders, earn trust quickly, and simplify complex workflow and systems concepts for different audiences
- Strong judgment around governance, quality control, rollout readiness, and operational scale
- Comfort with ambiguity and a builder-operator mindset - you are comfortable creating the first version, learning quickly, and turning it into something repeatable while helping define the playbook as you go
- Proven experience utilizing AI technologies to enhance decision-making, streamline workflows and processes, improve efficiency and drive business outcomes
- Experience in management consulting (BCG, McKinsey, Bain, or equivalent) with a focus on marketing/commercial transformation or operating model design
- Prior role as a marketing leader (Director+) who has also been on the transformation/ops side — you've seen both sides of the table
- Experience with AI-powered marketing tools or platforms — not just using them, but driving their adoption across teams
- Background in B2B technology or cybersecurity marketing
- Experience building and scaling teams — while this role starts as an IC, it has a path to leadership. Prior people management experience signals readiness
- Familiarity with agentic AI, LLMs, and prompt engineering beyond basic usage — you understand the architecture, not just the interface
- Track record of working at the intersection of marketing and technology — you're credible in a strategy conversation and a technical architecture review
- Experience with skills-based organization design or workforce transformation — thinking about how roles, skills, and career paths evolve
Benefits
- Market leader in compensation and equity awards
- Comprehensive physical and mental wellness programs
- Competitive vacation and holidays for recharge
- Paid parental and adoption leaves
- Professional development opportunities for all employees regardless of level or role
- Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections
- Vibrant office culture with world class amenities
- Great Place to Work Certified™ across the globe
- Eligibility for bonuses, equity grants and a comprehensive benefits package that includes health insurance, 401k and paid time off
Company Overview