Digital Marketing Specialist, Social Media (Contract-to-Hire)

This is a remote position.

Please no agencies or freelance businesses

Peanut Technologies is searching for a Digital Marketing Specialist to manage and grow the social media pages of a handful of restaurants we work with (we are not looking to hire any agencies or freelancers; this is a full-time job role only). The Digital Marketing Specialist will own the pipeline of the social media management process end-to-end, from research and content planning to publishing, engagement, and performance reporting. You will report to our Digital Marketing Manager, who will be in charge of crafting the digital and creative strategy for each brand. Peanut Technologies (peanuttab.com) provides IT, digital and creative services to restaurants and hospitality groups. Through our partnerships with technology vendors, we serve 100+ restaurants annually. Job Responsibilities Content Creation & Paid Media Develop, design, & curate engaging content for posts across all social media platforms (Facebook, Instagram, TikTok, etc.) Own all social media content calendar creation and execution. Assist in planning and coordinating photo and video shoots for each restaurant. Ideate and craft eye-catching and trendsetting reels that showcase each restaurant's brand Work with the design team to create aesthetically pleasing visual assets that align with the brand's identity. Community Feedback Respond to all comments & DMs on all paid and organic channels Work with the team of each restaurant on their overall customer sentiment. Monitor discussions on each brand on social channels such as local Facebook Groups, discussion threads like Reddit, etc Continuously track industry trends and assess the strategies of competitors and market leaders within each restaurant’s category. Customer Engagement & Store Interactions Collaborate with the Digital Marketing Manager to coordinate structured touchpoints with store managers across multi-location restaurant groups, ensuring visibility into ongoing promotions and events at the store and district levels. Join monthly review and planning calls with restaurant leadership to report key store-level insights and align on content priorities and campaigns for the following month. Analytics & Reporting Monitor and report on feedback and online reviews, utilizing metrics to gauge the success of our campaigns Continuously optimize our strategies by understanding and leveraging analytics

Requirements

Preferred Skills / Ideal Candidate Importance: High Access to a quiet workspace with minimal background noise Great communication skills, in both speaking and writing High visual IQ Strong attention to detail and consistency in brand voice Ability to plan and execute content independently Strong understanding of modern social media best practices for restaurants Ability to learn quickly and adapt to new tools and platforms Importance: Medium 2+ years of experience managing social media accounts Experience growing or maintaining professional social media accounts Confidence in presenting ideas and discussing performance on Zoom calls Importance: Not super important but helpful Experience with tools such as Meta Business Suite, Buffer, Hootsuite, Later, or any social media scheduling platform Experience in email marketing, graphic design, or SEO/ SEM Basic experience using Canva or similar tools Experience working with restaurants or hospitality brands ​Background in marketing, communications, or digital media

Benefits

Compensation & Hours Hours Working hours are 12 pm to 10 pm daily (with 2 hours of breaks), except on Nigerian public holidays Occasional work on Saturdays and public holidays may be required (if necessary, you will be made aware weeks in advance)

Compensation

Pay is competitive Eligible for health insurance, gym membership, and paid time off Monthly broadband internet stipend of up to NGN 20,000, plus select technology cost reimbursements upon review and approval Candidates must have at least two internet connections: Primary broadband or fiber network Backup network (e.g, mobile data such as MTN) Both networks must have a minimum download speed of 15 Mbps. Key Details Location: 100% remote (Nigeria-based) Employment Type: Permanent full-time position Time Off 2 weeks paid vacation annually (eligible after first 6 months) 1 week off in December Hiring Timeline (subject to change) Job ad live on LinkedIn/Indeed for 7 days (may close earlier if applications are high) Review resumes and applications (1-2 weeks) Paid 2-hour social media case study assessment – NGN 10,000 (1 week) Interviews with shortlisted candidates (1 week) Final selection of 1–2 candidates (1 week) Work begins Jan/ Feb 2026 at the latest