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Social media manager - Fully remote

Work from home Full-time role Hiring
• If you love building real communities, creating content that genuinely connects, and turning platform data into content decisions — this role is for you. • At Metricool we help social media marketers around the world do their job better. And we’re looking for someone who genuinely understands that world from the inside. • You’ll join a small, international social media team and take ownership of our English-language presence — executing content daily, growing our Instagram and LinkedIn channels in the US market, and helping shape how the team works together across markets. • You can work 100% remotely in an international, fast-growing company where everyone loves to create, experiment, and help social media managers make their work easier. • Your mission is to build Metricool’s social media presence for English-speaking markets, with a US-first approach — and to help the team around you do the same across ES, FR and DE countries. • In this position, you will be able to have a wonderful contribution and impact in different areas • As Senior Social Media Manager • Own and execute the content calendar for English-speaking markets. Video is a core part of the day-to-day — you’ll be on camera. Grow Instagram EN organically, with Reels as the main discovery engine. Build a LinkedIn audience that actually reaches US social media professionals, with content calibrated for the American market. Monitor performance metrics using Metricool’s own tools and make content decisions based on what the data tells you. Identify platform updates, algorithm changes, and US trends and turn them into timely content fast. Support the distribution of studies, data reports, and lead magnets to amplify their social distribution. • As Team Member • Work alongside the social media team from day one — collaborating on how responsibilities are best distributed across all markets. Provide editorial direction and criteria to junior team members — not as a manager, but as the most senior reference on the team. Work closely with the Content, Marketing, and Product teams to ensure brand consistency across markets. Share learnings, format experiments, and performance insights with the wider team. Contribute to a culture that values experimentation, direct feedback, and genuine collaboration. • Long story short What will your first days in Metricool look like? • First month • You’ll immerse yourself in Metricool’s brand voice, content strategy, and analytics. You’ll spend time getting to know the social media team — understanding how everyone works and what the opportunities are. You’ll start creating content while building a clear picture of where the team can be stronger together. • First quarter • You’ll take full ownership of the EN content calendar. You’ll start testing LinkedIn content formats specifically for the US professional audience. And together with the team, you’ll begin to define how responsibilities are distributed across markets — documented and agreed, not assumed. • To the moon • You’ll become the strategic mind behind Metricool’s English-language social presence — and a key reference for the team across markets. You’ll set the playbook and identify opportunities before competitors do. • Job requirements. You’ll be successful on your mission if you meet the following • Experience • At least 3–5 years of experience managing social media strategies for B2B or SaaS brands. Proven track record growing Instagram and/or LinkedIn audiences organically. Experience analysing performance data and making content decisions from it. Experience working alongside junior team members and providing direction without formal authority. • Languages • English at native or near-native level. All content creation is in English. • Hard skills • Deep understanding of major social media platforms (LinkedIn, TikTok, Instagram). Comfortable on camera short-form video creation is a core part of the day-to-day. Strong knowledge of social media analytics and management tools. Excellent writing and storytelling skills in English. Ability to create content that is culturally native to the US market. • Soft skills • Executes and thinks — you are not only a strategist and not only an operator. Strong organisational skills to manage multiple channels and formats simultaneously. Collaborative and direct you work well in a small, international, remote team. Intellectually curious you experiment, test new formats, and adapt fast. Warm, approachable communication style aligned with Metricool’s brand personality. • Nice to have • Experience in product marketing for SaaS.

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