Senior WordPress Developer (Avada + Elementor + GA4 Tracking)

OVERVIEW We are looking for a skilled WordPress web designer/developer to support both client websites and our own in-house website projects. This is a flexible, part-time contract role with the potential for ongoing collaboration. The ideal candidate has strong hands-on experience with WordPress theme builders, website performance optimization, GA4 event tracking, and form integrations. We are looking for someone who can quickly jump into active projects, troubleshoot issues independently, and collaborate effectively with a fast-moving remote marketing team. This role is intended to supplement our existing development resources and help reduce bottlenecks across multiple active website initiatives. RESPONSIBILITIES Client Site Support (Avada Theme) - Troubleshoot and resolve form submission tracking challenges in GA4, particularly involving Fusion Forms and AJAX functionality - Implement or recommend alternative form solutions that allow for reliable conversion tracking ahead of campaign launches - Support ongoing website maintenance, including plugin updates, performance optimization, speed and latency monitoring, general troubleshooting and fixes, ensure website functionality, responsiveness, and tracking integrity across updates and changes Captivate Communications Website Support (Current migration from Salient Theme to Elementor Hello) - Support the completion and launch of the new Captivate website and landing pages currently in development - Take PSD files, wireframes, and design concepts and build them within Elementor - Help wireframe and design additional pages as needed - Integrate forms, automations, and GA4 tracking across campaigns and landing pages - Prioritize the launch of the Keynote page while maintaining alignment with existing brand guidelines and design intent - Provide general support for ongoing website maintenance and updates - Optimize site structure, speed, usability, and mobile responsiveness General Responsibilities - Build and maintain landing pages using Avada, Salient, and Elementor while minimizing ramp-up and learning curve time - Provide technical recommendations and best practices related to GA4 event tracking, conversion setup, WordPress integrations, site performance optimization - Collaborate with our marketing, strategy, and operations teams to scope, prioritize, and manage projects effectively - Work comfortably within partially completed projects and evolving website builds - Communicate proactively regarding timelines, blockers, recommendations, and progress updates REQUIREMENTS - Proven expertise in WordPress development - Advanced experience with: Avada, Elementor, Salient theme builders - Hands-on experience with Fusion Forms and other WordPress form tools - Experience setting up and troubleshooting custom event tracking in GA4 - Strong troubleshooting capabilities related to AJAX form handling, analytics integrations, WordPress functionality issues - Familiarity with: website performance optimization, plugin maintenance, website security best practices - Strong attention to detail and ability to meet deadlines in a fast-paced environment - Ability to work independently and asynchronously with a remote team - Strong communication and organizational skills - Eye for design and ability to refine landing pages for both aesthetics and conversion performance NICE TO HAVE - Experience supporting digital marketing campaigns, including paid ads and email campaigns - Understanding of how website tracking and attribution tie into campaign reporting - Experience collaborating with marketing and content teams Familiarity with ClickUp, Slack, Google Workspace, and Dropbox ENGAGEMENT DETAILS Type: Contract / Freelance Timing: Immediate start preferred for urgent GA4 and form tracking support Potential for ongoing monthly support and long-term collaboration Location: Fully remote with flexible availability ABOUT US Captivate Communications is a women-owned, strategic marketing consulting firm that helps technology and legal service providers achieve their goals through strategic planning, branding, multichannel marketing programs, and effective communications. Captivate Communications is an equal-opportunity employer. REASONS YOU'LL LOVE WORKING WITH US All female-run company Small company where everything you do has an impact Purpose-driven culture Flexible, fully remote work environment Opportunity to work on a variety of brands and projects Collaborative and supportive team culture Global team and clientele Note: Only shortlisted candidates will be contacted for further evaluation. Thank you for your interest in joining Captivate Communications. Join Captivate Communications and be part of a passionate team dedicated to delivering exceptional marketing solutions to our valued B2B clients.