[Remote] Strategic Media Planner

Note: The job is a remote job and is open to candidates in USA. Causal is searching for a qualified remote Strategic Media Planner to design, execute, and communicate digital media plans for important clients, including electoral campaigns. The role involves collaborating with sales teams, conducting media research, and translating insights into actionable proposals.

Responsibilities

• Develop strategic proposals for digital campaigns, with a focus on candidate and electoral advertising
• Partner closely with internal sellers to support political clients through every stage of the campaign cycle
• Manage client-facing communications availability in alignment with Eastern or Central Time Zone business hours
• Review RFPs and prepare sales proposals and meeting decks
• Assist with sales/pitch presentations by preparing key data points, findings, and relevant research
• Coordinating with the customer, account team, support team, and technical personnel on all sides to meet customer needs
• Identify enhancement opportunities and drive creative solutions that meet client marketing initiatives and anticipate future needs
• Ensure a good working relationship with account and client teams to facilitate flawless execution of plans

Skills

• 2+ years relevant work experience, programmatic preferred
• Degree or relevant coursework experience
• Meticulous attention to detail
• Ability to operate autonomously
• Strong understanding of the following programmatic digital channels: display, video and connected tv
• Familiarity with political advertising considerations, including ad policies, flight windows and fast-moving budget cycles
• Strong understanding of data sources and technologies, such as: Syndicated Consumer (e.g. MRI, Simmons), Syndicated Sales (e.g. NielsenIQ, Circana), Media Consumption (e.g. ComScore), 1st Party (e.g. CRM), 3rd Party Measurement (e.g. Foursquare, Lucid), and Digital Ad Servers (e.g. Google Campaign Manager, The Trade Desk, DV360)
• Strong understanding of presentation software, including MS Office Suite experience (Word, Excel, PowerPoint)
• Strategic thinker with strong planning, scheduling, and problem-solving skills
• Ability to explain technical concepts to various audiences
• Excellent communication skills, both written and verbal
• Political/electoral advertising experience a plus

Benefits

• Work-life balance through our generous Flexible PTO policy, Volunteer Day and Wellness Day, paid holidays, and a winter break.
• Financial incentives such as a 401(k) program with a competitive company match, company paid life insurance, flexible spending account, paid parental leave and corporate discount programs.
• Health and wellness plans including medical, dental and vision benefits.

Company Overview