[Remote] Product Marketing Manager
Note: The job is a remote job and is open to candidates in USA. ExtraHop is on a mission to protect and empower the connected enterprise, providing visibility into cyber threats and network performance issues. The Product Marketing Manager will work at the intersection of cybersecurity, AI, and product innovation, focusing on understanding customer needs and shaping market narratives around AI-powered security operations.
Responsibilities
- Partner with Product and Sales to programmatically gather and analyze information from customers and field-facing teams to understand AI-related learnings and best practices, and create helpful content and tools to drive more value for customers
- Build trusted relationships with security practitioners, SOC leaders, and customers to understand their challenges and bring practitioner perspectives into our product strategy and marketing
- Turn customer deployments and partner feedback into approved stories, credible evidence, and industry use cases
- Develop and continually pressure-test ExtraHop's point of view on the future of AI-powered security operations
- Define the narrative for why network context is foundational to the agentic SOC
- Help shape an emerging market category by identifying gaps in industry thinking and introducing new perspectives grounded in customer outcomes and practitioner realities
- Equip Sales teams with the narratives, evidence, and technical context needed to earn credibility with sophisticated security buyers
- Build and maintain the core asset library for the agentic SOC: slide decks, solution briefs, demos, discovery question guides, webinars, web pages, blogs, and other collateral
- Maintain a high bar for customer trust and responsible marketing in a sensitive and fast-moving category
- Plan and execute product and feature launches end-to-end
- Work with ecosystem partners to launch new integrations, drive co-marketing activities, and develop joint collateral to generate market momentum
Skills
- 5+ years of product marketing, product management, solutions engineering, analyst relations, technical marketing, or related cybersecurity experience
- Fluent in the SOC buying committee: you've marketed to or reported to CISOs, Directors, Architects, or Engineers, and you understand how they each think about risk, budget, and tooling decisions
- Familiarity with the SOC tech stack — SIEM, SOAR, EDR/XDR, NDR, TIP, IAM, cloud security, vulnerability management, ITSM — and the high-level trade-offs that come with each
- Strong enough technical grounding to have a substantive conversation with a detection engineer
- Exceptional storytelling skills with demonstrated ability to create concise, compelling content for diverse audiences (C-suite executives, technical practitioners) and formats (executive roundtables, technical blogs)
- Communicate clearly and collaborate well with cross-functional teams
- Thrives in fast-paced environments, unphased by ambiguity
- Willing to travel 10% (US travel)
- Bachelor's degree or equivalent, MBA is a plus
- Former practitioner-turned-marketer with hands-on threat detection, incident response, or detection engineering experience
- Experience working within a SOC or closely supporting SOC teams
- Understanding of how AI and LLMs are changing both attacker tradecraft (TTPs) and defender workflows
- Comfortable with scripting and enjoy using AI/agent tooling to improve efficiency
- Familiarity with detection engineering principles, telemetry requirements, detection validation, and ATT&CK-aligned coverage measurement
Benefits
- Health, Dental, and Vision Benefits
- Flexible PTO, Sick Time Prorated Based on Date of Hire, and All Federal Holidays (US Only) + 3 Days of Paid Volunteer Time
- Non-Commissioned Positions may be eligible to participate in the Annual Discretionary Bonus Plan
- FSA and Dependent Care Accounts + EAP, where applicable
- Educational Reimbursement
- 401k with Employer Match or Pension where applicable
- Pet Insurance (US Only)
- Parental Leave (US Only)
- Hybrid and Remote Work Model
Company Overview
Company H1B Sponsorship