[Remote] Field and Event Marketing Lead

Note: The job is a remote job and is open to candidates in USA. Pano AI is a growth-stage hybrid-remote start-up focused on early wildfire detection and intelligence. They are seeking a Field and Event Marketing Lead to manage and scale their field marketing efforts, driving pipeline and enhancing customer relationships through strategic event execution and community building.

Responsibilities

• Own and execute Pano’s field marketing calendar — trade shows, industry conferences, regional events, and owned Pano experiences — end-to-end from strategy through logistics and post-event follow-up
• Partner with Sales to drive pipeline through field programs — aligning on target accounts, pre-event outreach, and post-event follow-through to convert attendance into pipeline
• Build and manage Customer Advisory Boards (CABs) and community programs that deepen relationships with key customers, surface product insights, and create advocates
• Plan and produce executive and customer-facing experiences — roundtables, hosted dinners, and community gatherings — that accelerate deals and expand existing accounts
• Own field marketing measurement: set goals, track ROI, and report on event-sourced and event-influenced pipeline to marketing and sales leadership
• Manage event vendors, agencies, and budgets to deliver high-quality experiences on time; build scalable playbooks that grow with the business

Skills

• 5–8 years of field marketing, event marketing, or demand generation experience, ideally at a high-growth B2B tech or SaaS company
• Proven track record of planning and executing field programs — events, conferences, or owned experiences — that generate pipeline and influence revenue
• Experience running Customer Advisory Boards (CABs), customer roundtables, or other structured community programs
• Strong project management skills — comfortable juggling multiple events and programs simultaneously with sharp attention to detail and a bias for follow-through
• Collaborative partner to Sales and Customer Success — you know how to align field programs to revenue goals and communicate impact in terms the business cares about
• Familiarity with marketing and CRM tools (e.g., HubSpot, Salesforce) to track event attribution and report on field marketing's contribution to pipeline

Benefits

• Stock options
• Comprehensive medical, dental, and vision coverage
• A matching 401(k) plan
• Flexible paid time off

Company Overview