[Remote] Director of Sales & Marketing

Note: The job is a remote job and is open to candidates in USA. Adventures in Good Company (AGC) is a woman-owned, award-winning adventure travel company that has been inspiring connection, confidence, and exploration through small-group active travel for more than 25 years. The Director of Sales & Marketing is responsible for driving traveler acquisition, bookings, customer retention, and revenue growth while leading AGC's sales and marketing team.

Responsibilities

• Lead AGC's sales and marketing efforts to support traveler acquisition, bookings, retention, and revenue growth
• Manage and develop a small sales and marketing team, including regular coaching, goal setting, and performance management
• Oversee lead generation, sales pipeline management, and customer engagement initiatives
• Identify, test, and scale new opportunities for traveler acquisition, customer engagement, partnerships, and revenue growth
• Monitor and improve conversion rates throughout the customer journey
• Develop and execute marketing campaigns across email, website, social media, partnerships, public relations, and paid advertising channels
• Identify and pursue opportunities to grow leads, travelers, referrals, and repeat bookings
• Develop and maintain referral partnerships, strategic relationships, and business development opportunities that support traveler acquisition and revenue growth
• Analyze sales, marketing, and customer data to identify trends, opportunities, and areas for improvement
• Maintain and optimize HubSpot CRM and marketing automation processes
• Collaborate with the Program Director and other team members to support trip launches, promotions, and business priorities
• Manage departmental goals, budgets, and key performance indicators
• Prepare and present regular reports, forecasts, and recommendations to the CEO
• Participate as a member of AGC's leadership team, contributing to annual planning, quarterly goals, and company-wide initiatives

Skills

• 5+ years of progressive experience in sales, marketing, customer acquisition, or related growth-focused roles
• Proven experience driving sustained sales growth, expanding market reach, and improving revenue performance
• Demonstrated leadership experience, including managing, coaching, and developing employees or cross‑functional teams
• Deep understanding of lead generation, customer acquisition, sales funnels, CRM systems, marketing automation, and performance analytics
• Strategic thinker with a hands-on mindset, capable of moving seamlessly between planning and execution
• Exceptional organizational and project management skills, with the ability to manage multiple priorities and deadlines
• Strong written and verbal communication abilities, with a clear, persuasive, and professional style
• Proven proficiency with HubSpot (preferred) or comparable CRM and marketing automation platforms
• Genuine enthusiasm for travel, outdoor recreation, hospitality, or experiential businesses (preferred)

Benefits

• Annual bonus based on achievement of company and departmental goals, including metrics related to revenue growth, traveler acquisition, customer retention, and strategic initiatives
• Comprehensive benefits package including medical, dental, and vision insurance
• Paid time off
• Sick leave
• Paid holidays
• Travel opportunities
• Remote
• Flexibility is expected
• Limited travel may be required for company meetings, industry events, staff gatherings, or familiarization trips

Company Overview