[Remote] Content Strategist
Note: The job is a remote job and is open to candidates in USA. Waters Corporation is a global leader in life sciences and diagnostics, dedicated to accelerating the benefits of pioneering science through analytical technologies. They are seeking a creative and detail-oriented Content Strategist who will be responsible for crafting high-quality, engaging content that enhances Waters storytelling and digital presence.
Responsibilities
- Develop and own content strategy and messaging across the organization, creating integrated storytelling campaigns that span all digital channels — including Waters.com, blogs, email, social media, and collateral materials
- Partner with Campaign Marketing, Corporate Communications, and the Creative Services teams to ideate and produce content aligned with corporate messaging and strategic initiatives
- Partner with Product teams to ensure accuracy, compliance, and relevance of all content
- Transform technical and scientific content into accessible, customer-focused copy optimized for engagement (click-through rate, time on page, and reduced bounce rate)
- Write, edit, and proof a wide range of content including whitepapers, application notes, product copy, campaign messaging, blog posts, case studies, and executive communications
- Translate complex scientific and technical information into clear, compelling narratives for diverse audiences including researchers, lab managers, procurement teams, and C-suite stakeholders
- Identify content gaps and opportunities based on market trends, competitive landscape, and customer insights
- Support lead generation efforts through gated content, nurture sequences, and SEO-optimized web copy
Skills
- 5+ years of experience in content strategy, copywriting, or a related role — biotechnology, life sciences, or a related scientific field strongly preferred
- Exceptional writing and editing skills with the ability to adapt tone and complexity for different audiences and formats
- Strong understanding of the biotechnology landscape, including familiarity with research workflows, instrumentation, or biologics development
- Experience developing content for B2B audiences and multi-channel marketing campaigns
- Experience working with and maintaining a consistent brand tone/voice and style guide
- Ability to manage multiple projects simultaneously in a fast-paced environment with shifting priorities
- Familiarity with SEO best practices, content management systems, and marketing automation platforms
- Bachelor's degree in English with a focus in Life Sciences, Biology, Biochemistry, Communications, or a related field; advanced degree a plus
- Experience with analytical chemistry, liquid chromatography, or mass spectrometry (or a related field)
- Experience supporting a product rebrand or corporate brand alignment initiative
- Experience using project management tools, such as Jira and Monday.com
Company Overview
Company H1B Sponsorship