Marketing Analyst (Attribution Focus) (Promova)
At Promova, we’re redefining language education for the AI-powered era — making learning accessible, personal, and inspiring for millions of people worldwide. Our 150+ teammates unite around one mission: to connect people, bridge cultures, and empower lifelong learners — in every country except aggressor states (yes, even Antarctica). We blend AI innovation with human creativity to help people speak with confidence and truly belong anywhere. If you want to test bold ideas, move fast, and make an impact — you’ll feel right at home.
About the Role
We are looking for a Marketing Analyst who will take full ownership of our attribution system and become a key partner for our marketing team. In this role, you’ll build the 'single source of truth' for marketing effectiveness, helping the business grow faster through data-driven decisions. You will own the full analysis cycle for traffic sources and creatives, so your insights directly drive creative strategy and funnel scaling. This is a great opportunity to work at the intersection of data and creativity, where you don’t just report numbers — you solve complex 'data puzzles' and help decide which funnels scale and how the business earns. Why This Role is Your Next Challenge Direct Business Impact: You will build marketing analytics as a powerful, strategic function, not a service department. As a key partner to the marketing team and C-level stakeholders, your insights will influence huge budgets and provide the 'green light' for global scaling. AI-First Culture: You won’t be figuring out AI alone. We have a dedicated squad focused on AI adoption and a full setup ready to use: Claude Desktop connected to Tableau, Notion, and our internal data sources, etc. Multiproduct Ecosystem: You’ll have the autonomy to adapt our attribution logic for new products. Rather than starting from scratch, you’ll tailor what already works so our new apps can scale from day one. What We’re Looking For Core experience: 2+ years of hands-on experience in a marketing or data analyst role. Deep understanding of mobile and web attribution: practical experience with MMPs (AppsFlyer, etc.). Advanced SQL proficiency for querying and analyzing large datasets. Hands-on experience with BI tools (Tableau or Amplitude) to visualize complex data and build granular dashboards. Bonus points: Experience in subscription-based products (web and/or mobile).
What You Will Do
Take full ownership of our attribution systems: run deep audits of existing sources to troubleshoot bottlenecks; support and develop attribution models so all marketing channels are evaluated correctly. Turn marketing data into clear, actionable scaling decisions. Analyze traffic quality, channel performance, and unit economics. Identify growth opportunities and drive data-informed improvements. Corporate Benefits 🎓Growth — offered to help develop your skills, advance your career, and reach your full potential: сompensation for additional training at external events and seminars; access to a large electronic library; paid online courses and conferences; 🧘🏼Wellbeing — offered to support your overall health, happiness, and resilience: work remotely from any safe location worldwide; flexible work schedule; 20 paid vacation days per year; an unlimited number of sick days, medical insurance coverage; mental health support; power station reimbursement; employee discounts and special benefits for remote employees. 🏄🏼♂️Fun & Activities — offered to foster informal communication and strengthen social connections among teammates: remote team compensation for gathering and team-building episodes. Interview Process Intro-call with Recruiter Meeting with the Hiring Manager + Test Case Bar-raising Interested? Apply now and let’s make the growth happen! Not your thing? Got a recommendation? Check this out!