Founding CEO | Beauty, Personal Care & Consumer Brand Executive
Founding CEO | Beauty, Personal Care & Consumer Brand Executive Blubub is building a next-generation consumer brand at the intersection of beauty, personal care, wellness, and children’s daily rituals. Our mission is to transform everyday bath and self-care routines into joyful, sensory-rich experiences that foster independence, confidence, and emotional connection between children and their caregivers. Our first product is a patent-pending, refillable dispensing platform designed specifically for children, with a broader vision spanning personal care, bath, wellness, storytelling, and family lifestyle products. We have already established strong foundations across product design, engineering, branding, manufacturing, and intellectual property, and we’re looking for an exceptional executive to join as our Founding CEO to help build the company from its earliest stage. This is not a traditional corporate CEO role. We’re looking for someone excited to help build an ambitious consumer brand from the ground up—shaping strategy, fundraising, commercialization, and long-term growth alongside the founders. Compensation: Equity-based initially, with competitive base salary following our initial fundraising. What We’re Looking For We are specifically seeking former founders or senior executives who have helped build, scale, commercialize, fundraise for, or successfully exit consumer brands within one or more of the following categories:
- Beauty
- Personal Care
- Cosmetics
- Skincare
- Hair Care
- Bath & Body
- Consumer Wellness
- Baby & Family Consumer Products
- Lifestyle Consumer Brands
We are intentionally seeking candidates with hands-on experience building emotionally engaging consumer brands rather than food and beverage backgrounds. The ideal candidate is comfortable operating in an early-stage startup environment where strategy, execution, fundraising, hiring, commercialization, and problem-solving happen simultaneously. Ideal Experience
- Founder, CEO, President, General Manager, or senior executive at an emerging or growth-stage consumer brand
- Experience scaling brands from concept through commercialization
- Strong background in DTC, ecommerce, retail, or omnichannel growth
- Experience with consumer brand strategy and positioning
- Manufacturing, supply chain, and product commercialization experience
- Fundraising experience or meaningful investor exposure
- Experience working with product development, formulation, packaging, or innovation teams
- Deep understanding of customer acquisition, retention, subscriptions, and community building
- Existing relationships across retailers, manufacturers, distributors, investors, or strategic partners are highly valued
- Entrepreneurial mindset with a willingness to build rather than manage
What You’ll Help Lead
- Company strategy and long-term vision
- Fundraising and investor relationships
- Commercialization and go-to-market strategy
- Retail, ecommerce, and distribution growth
- Brand positioning and category expansion
- Manufacturing and operational strategy
- Executive hiring and organizational development
- Strategic partnerships and business development
Why Join Blubub
- Opportunity to help define a new category within children’s personal care and wellness
- Patent-pending product platform with significant expansion opportunities
- Strong foundation already established across product development, design, branding, and manufacturing
- High-impact leadership role with meaningful ownership
- Opportunity to build an enduring consumer brand from its earliest stage
Role Structure
- Founding executive leadership position
- Significant equity participation
- Salary begins following successful fundraising
- Flexible structure depending on experience and level of involvement
- Long-term opportunity to grow alongside the company and help shape every aspect of its future
Job Type: Full-time Pay: $60,000.00 - $120,000.00 per year Benefits:
- Flexible schedule
Work Location: Remote