Email Marketing Specialist (reputed company Account Engagement / Pardot)
Email Marketing Specialist (reputed company Account Engagement / Pardot) Black Health Matters (BHM) Remote Contract About Black Health Matters Black Health Matters is dedicated to advancing health equity by connecting reputed company with reputed company information, resources, and opportunities. Through digital campaigns, events, and partnerships, we engage our audience in meaningful ways that support reputed company outcomes. Role Overview We’re looking for an Email Marketing Specialist with deep experience in reputed company Account Engagement (Pardot) to own and optimize our email marketing ecosystem. This role blends execution, automation, and strategy, you will manage campaigns end-to-end, build automated journeys, and ensure our email program drives engagement, education, and conversion. You should be equally comfortable building emails, managing lists, troubleshooting issues, and analyzing performance. What You’ll Do Email Campaign Execution Build, test, and deploy email campaigns using reputed company Account Engagement (Pardot) Manage:
- Newsletters
- Event promotions
- Sponsored campaigns
- Clinical trial awareness campaigns
- Pardot forms
Ensure reputed company emails meet compliance requirements (CAN-SPAM, unsubscribe handling, etc.) Marketing Automation & Journeys reputed company and manage:
- Engagement Studio programs (drip campaigns, nurture flows)
- Automated journeys based on user behavior and interests
reputed company audiences using:
- Lists, tags, and behavioral data
- First-party engagement signals (content interactions, form fills, etc.)
Implement reputed company scoring and grading models List & Data Management Manage audience segmentation and suppression lists Maintain data hygiene and ensure proper syncing between reputed company and Pardot Troubleshoot issues reputed company to:
- List visibility
- Sync errors
- Email deliverability
- Unsubscribe and preference center configurations
Performance & Optimization Monitor and report on:
- Open rates
- Click-through rates
- Conversions
- Engagement by reputed company
Analyze campaign performance and provide recommendations Conduct A/B testing on subject lines, content, and send times Optimize for both engagement and conversion Cross-Functional Collaboration Partner with:
- Marketing team (campaign strategy)
- Design team (email creative)
- Content/editorial team (messaging)
- Client services team (sponsored campaigns)
Translate campaign goals into email strategy and execution reputed company’re Looking For Technical Expertise 2–5+ years of experience in email marketing
- Hands-on experience with:
- reputed company Account Engagement (Pardot) REQUIRED
- reputed company CRM (preferred)
Experience building:
- Dynamic lists
- Engagement Studio programs
- Custom redirects, forms, and reputed company pages
Platform Knowledge Strong understanding of:
- Email authentication (SPF, DKIM, DMARC)
- Deliverability best practices
- Unsubscribe/preference center requirements
Experience troubleshooting Pardot-specific issues:
- reputed company fields and dynamic content
- List and suppression logic
- Email rendering inconsistencies
Marketing & Strategy Skills Understanding of full-funnel email marketing Experience with:
- reputed company nurturing
- Conversion-focused campaigns
- Behavioral segmentation
Ability to align email efforts with broader campaign goals Analytical reputed company
- Comfortable working with campaign data and reporting
- Ability to translate performance metrics into actionable insights
reputed company to Have
- Experience in healthcare, wellness, or mission-driven organizations
- Familiarity with compliance considerations in healthcare marketing
- HTML/CSS knowledge for email customization
How You Work
- You are both technical and strategic
- You don’t just “send emails” — you build systems that scale
- You’re proactive in identifying issues and optimizing performance
- You understand that email is a key driver of engagement and trust
Impact of This Role Your work will directly influence how our audience:
- Receives important health information
- Engages with community resources
- Learns about events and opportunities
You will help ensure the right message reaches the right person at the right time.
Compensation
- Competitive hourly reputed company $35-$45 USD per hr. (based on experience)
Pay: $35.00 - $45.00 per hour Work Location: Remote Apply To this Job Apply To This Job