E-Commerce & Marketing Specialist
As an E-Commerce & Marketing Specialist, your essential job responsibilities will include the following: E-Commerce & Marketing Operations
- Lead the Walmart 1P and Walmart 3P financial plan by tracking performance vs. targets (revenue, CM, CVR, AOV) and surfacing risks/opportunities.
- Maintain dashboards/models that tie initiatives to expected lift; document assumptions, results, and learnings.
- Monitor channel mix efficiency and margin guardrails; recommend optimizations based on inventory and performance trends. Support campaign planning/execution by managing timelines and coordinating with Creative/channel leads on seasonal calendars and offers.
- Execute test-and-learn plans (landing pages, promos, audiences) and summarize outcomes with clear next actions.
- Ensure promo execution accuracy (badging, eligibility/exclusions, stacking rules, tracking/attribution) and maintain promo calendar/post-mortems.
- Optimize catalog health by monitoring "buy box" win rates, out-of-stock rates, and listing quality scores to maximize discoverability and conversion.
- Oversee channel-specific health metrics (Late Shipment Rate, Cancellation Rate, Case Logs) to ensure compliance with marketplace SLAs and prevent account suspensions.
- Manage marketing and advertising activities by working with media, marketing, and advertising teams of partners to build and launch successful sales programs.
- Collaborate with cross-functional partners within Marketing, Merchandising, Pricing, Supply Chain, and other SimpleTire functions.
- Assist in developing, maintaining, and improving a unit sales forecast and inventory plan for key programs, including dedicated lines and ACC.
- Ensure the alignment of this forecast with internal and external partners through the monthly business planning processes (including inv control, reconciliation, and inbound planning).
- Improve forecast accuracy by analyzing forecast error, recommending, and implementing appropriate action plans.
- Maintain reports to track and monitor the forecasts, alerts for corrections/improvements, and other analytical insights.
Other Duties as Assigned Base Pay Range: $63,000 - $72,000 Competencies Required
- Analytical & Detail-Oriented
- Technical Aptitude
- Data Interpretation & Insights
- Organizational & Multi-tasking Skills
- Collaborative Communication & Creative Coordination
- Proactive Problem Solving
- Collaborative Communication
- Learning Versatility
- Results Driven
- Functional/Technical Expertise
Position Requirements
- Bachelor’s degree in Marketing, Business, Data Analytics, or a related field.
- 1-2 years of experience in marketing, e-commerce, or a related field.
- Proficiency in Google Sheets and data analysis.
- Hands-on familiarity with eCommerce platforms (CMS), site merchandising tools, or promotional engines.
- Basic understanding of SEO principles and digital marketing tools (e.g., Google Analytics, Google Search Console).
- Basic understanding of e-commerce, digital marketing, and DTC business models.
- Strong ability to adapt in a dynamic, fast-paced environment.
Physical Job Requirements
- Continuous viewing from and inputting data to a computer screen
- Sitting for long periods of time
- Talking through the computer for meetings and one-to-one conversations.
- Travel required (Apply To This Job